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Insights

Ideas that grow brands.

Practical advice on websites, SEO, paid ads and marketplace growth from the VPSYTEK team.

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Local SEO · 13 Oct 2026

How to get your business on Google Maps (step-by-step)

Most local customers find businesses on Google Maps. Here’s exactly how to get your business listed, verified and showing up, step by step.

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eBay & Amazon · 11 Oct 2026

eBay listing mistakes that are costing you sales

Good products can still sit unsold on eBay. These are the listing mistakes we fix most often in the stores we manage.

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eBay & Amazon · 9 Oct 2026

eBay vs Amazon: where should a small UK seller start?

eBay and Amazon work very differently. Here’s a plain comparison to help a small UK seller decide where to start, and when to do both.

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Websites · 8 Oct 2026

7 reasons your website isn’t bringing in customers

A website can look fine and still quietly lose enquiries every day. Here are seven warning signs, and what to do about each one.

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Local SEO · 7 Oct 2026

How to get more Google reviews without being pushy

More reviews means more trust and better rankings on Google Maps. Here’s how to ask in a way customers are happy to say yes to.

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SEO · 7 Oct 2026

Local SEO checklist for service businesses

Show up when people nearby search for what you do. A practical local SEO checklist for clinics, trades and service businesses.

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Paid Ads · 6 Oct 2026

Google Ads vs Meta Ads: which should you start with?

Google captures people already searching; Meta creates demand. How to choose the right first channel for your business and budget.

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Local SEO · 5 Oct 2026

Local SEO for dentists: how patients find a practice

Most new patients find a dentist on Google. Here’s how local SEO works for dental practices, and what helped Ashtead Dental reach the top.

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Local SEO · 3 Oct 2026

How heating engineers can get more local calls from Google

When a boiler breaks, people search and call the first engineer they trust. Here’s how to make sure that’s you.

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Websites · 1 Oct 2026

How much does a small business website cost in the UK?

From DIY builders to agencies, website prices vary hugely. Here’s what you actually get at each level, and what to watch out for.

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Websites · 29 Sep 2026

Online booking for restaurants: website, Google or both?

Diners want to book in a few taps. Here’s how website booking and Google booking compare, and why most restaurants should use both.

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Social Media · 27 Sep 2026

What to post on social media when you run a small business

Not sure what to post? Here are simple post ideas that keep a small business visible and trusted, without hours of work.

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